Marketing and Honesty
Marketing is the art of telling stories people want to hear.
Seth Godin
Marketer and author of the Purple Cow concept, teaches how to create remarkable ideas and spread them.
All moments: Seth Godin
- Education of the Future — Seth Godin
Stop stealing dreams. The economy doesn't want you to be well-rounded.
- Being Remarkable — Seth Godin
Average is over. The days of industrial average are gone.
- Leaders of Tribes — Seth Godin
Tribes give ordinary people the power to lead and create change.
- Marketing in a Time of Change — Seth Godin
Real marketing is about authenticity and trust.
Related moments
- Documenting History — Questlove
As a documentarian, I feel a responsibility to preserve the history of Black music and culture
- Birth of a Legend — Paul McCartney
The Beatles were about growth. We changed every single day.
- All Music Is Folk Music — Louis Armstrong
All music is folk music. I ain't never heard a horse sing a song.
- The Art of Service — John Legend
As an artist, I see my role as serving humanity and raising my voice for justice
- Alien Artist — David Bowie
I never tried to fit in. I prefer to be myself, even if it's alien.
- Humble Beginnings — Paul McCartney
Nobody believed in us at first. We just believed in ourselves and the music.