The Secret Is Simplest: Persistence
Everyone who succeeded has a story about when they were ready to quit, but didn't
Toby Lutke
Founder and CEO of Shopify, architect of a platform empowering millions of small entrepreneurs worldwide.
All moments: Toby Lutke
- A German in Canada Teaches Americans Commerce — Toby Lutke
My foreign perspective allowed me to see opportunities that locals overlooked
- Building Is Long-Term Service — Toby Lutke
Two decades building Shopify taught me that true success is measured by endurance, not fireworks
- A Wonder That Doesn't Age — Toby Lutke
Twenty years later I'm still amazed by the magic of the internet; how a small company can reach the world
- Advice From One Who Built It Himself — Toby Lutke
Start; don't plan perfectly, start imperfectly; perfection comes from action
- Borders Expand Vision — Toby Lutke
Being an outsider helped me; I saw gaps in the system where others saw closed doors
- Unleashing Work Is the Essence of Entrepreneurship — Toby Lutke
I built Shopify to free people from constraints; so they could build their dreams
Related moments
- The Art of Service — John Legend
As an artist, I see my role as serving humanity and raising my voice for justice
- Humble Beginnings — Paul McCartney
Nobody believed in us at first. We just believed in ourselves and the music.
- Business Is Art — Pharrell Williams
Success doesn't come overnight. It's the result of hard work, passion and patience
- Get Comfortable Being Uncomfortable — Pharrell Williams
Comfort is very sneaky. It feels good, but to get the best out of yourself, you have to put yourself in positions where you're uncomfortable
- Moving Toward Better — Jon Batiste
Don't stop till you get enough. Enough is not money. Enough is joy and satisfaction
- The Challenge to Be Better — Paul McCartney
I'm never satisfied. I always think how to make it better, more interesting.